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Barbie sales are bombing despite new body types

New York Post - 28 Jul 2017 16:53
Barbie sales are bombing despite new body types Barbie still isn’t pulling her weight at Mattel. Shares of the toymaking giant dropped nearly 10 percent in early Friday trades after it posted disappointing quarterly sales and profits, partly blaming weak demand for its iconic Barbie dolls. Barbie sales tumbled 5 percent during the quarter, marking Barbie’s third consecutive decline despite last year’s launch...
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